Book Writing Portfolio
From comprehensive textbooks to content marketing ebooks and children's literature, we craft long- and short-form narratives and informational texts to fit your purpose and audience.
|
|
The Business of Beans: A Young Entrepreneur's Story in TanzaniaThis book was the recipient of the 2017 Children's Book of the Year Award from the Institute for Financial Literacy for its outstanding efforts in capturing the principles of personal finance (earn, save, spend, invest, and give).
The story follows Juma, a motivated young boy living on the foothills of Mount Kilimanjaro in Tanzania, as he starts and grows a new business. This award-winning book provides children the opportunity to learn about the world, financial literacy, and entrepreneurship. ClientKey Responsibilities
|
|
|
Business and Professional CommunicationsIn this book for grades 9–12, students explore topics such as employment opportunities, interview skills, and professional standards and personal qualities needed to be employable in today’s job market.
From soft skills, interpersonal communication, and leadership traits, to writing business documents and delivering effective presentations, students receive a thorough understanding of how to effectively communicate in a professional setting. This graphically illustrated textbook brings professional communication concepts to life as it helps students prepare for their future. ClientKey Responsibilities
|
|
|
Personal Financial LiteracyThis book provides the financial building blocks for effective earning, spending, saving, investing, and giving through each stage of life. From how to manage a paycheck to understanding the time value of money, this high school textbook prepares students to be financially fit money managers.
Real-world examples are embedded throughout the book to demonstrate financial dilemmas students may encounter, such as identifying needs and wants and how credit impacts financial decisions. ClientKey Responsibilities
|
|
|
Essentials of EntrepreneurshipThis textbook guides students through the steps it takes to initiate, manage, and sustain a business idea. Students recognize entrepreneurial traits and progress to complex ideas of how innovation kickstarts entrepreneurial ventures. Along the way, students immerse themselves in topics of financial accounting, business ethics, marketing, and product planning.
The book’s cumulative business plan portfolio unites all facets of entrepreneurship to highlight what it takes to launch and oversee an entrepreneurial pursuit. Real-world entrepreneurs are showcased throughout to demonstrate the successes and pitfalls of innovation and strategic management. ClientKey Responsibilities
|
|
|
Principles of MarketingThis book explores foundational marketing concepts relevant to today’s global economy. By emphasizing how marketing impacts businesses and influences daily lives, this textbook introduces real-world skills that students will use in the classroom, the workplace, and beyond.
Principles of Marketing leads students to a thorough understanding of product, price, place, and promotion. In addition, students learn how marketers conduct research, make decisions, and strategize to help sell goods and services, and will use this knowledge to complete a comprehensive marketing plan for a company. ClientKey Responsibilities
|
|
|
Social Media MarketingTweets, likes, emojis: these words didn’t exist even a decade or two ago and yet they are now part of everyday vernacular and will soon be replaced by the next best technology trend. This book prepares students for the evolving world of technology by providing foundational skills in digital marketing, social networking platforms, and analytics.
While technology trends come and go, longstanding marketing principles are embedded throughout the book so students learn to successfully navigate a continually changing environment while applying tried-and-true marketing methods. Students will also explore ethical and lawful behaviors and assess how to maintain marketing integrity in an age of over sharing, open-source collaboration, and dynamic technology advancements. ClientKey Responsibilities
|
|
|
Foundations of BusinessThis high school textbook prepares students for the global business environment by exploring themes of economics, leadership, marketing, financial management, and employment. Students use what they learn in each of these units to create a comprehensive business plan portfolio demonstrating a practical business idea.
Business management, administration, finance, and marketing careers are spotlighted throughout the book to introduce students to real-world employment opportunities. Students also learn how to plan for a career and develop employability skills critical to domestic and international business. ClientKey Responsibilities
|
|
|
Sit, Stand, Move!This brief ebook provides information on how to increase students' health, behavior, and achievement through movement.
The book highlights research, educators sharing their successes, an overview of LearnFit desks for optimal health, and funding sources for classrooms to purchase LearnFit desks. ClientKey Responsibilities
|
|
|
Ten Things You Should Know About Generation ZDesigned as a primer for teachers and administrators, this ebook provides a comprehensive look at Generation Z.
Extensive interviews capture authentic voices from students on their greatest challenges and triumphs as members of Gen Z, as shared through the lens of helping educators better understand their student population. ClientKey Responsibilities
|
|
Cyber Literacy for the Digital AgeIn an ever-changing technology world, there has never been a more important time for students to be well versed in cyber literacy. From cyber bullying to netiquette, middle and high school students explore the digital age in inquiry-based activities, real-world readings, and contextual scenarios in this comprehensive cyber literacy textbook.
ClientKey Responsibilities
|
|
Computer Literacy ProjectPurchasing a computer requires great thought and research. In this interactive project, middle and high school students walk through the process of buying a computer by conducting market research, comparing different options, and managing a budget.
ClientKey Responsibilities
|